I Know Whom My Rental Will Attract… What Next?Ĭonsider making additions to the rental based on your renter avatar. It’s important you understand WHO is likely to be attracted to your rental, so you can go find the places online that these people are likely to search for housing.
Just in this one search you can find several places to advertise and connect with your niche renters. You can go to Facebook and enter “Traveling Nurse” into the search bar to get ideas. This niche of renter tends to find their housing via referrals and niche groups online. You can make a good amount of revenue renting short-term furnished rentals to traveling nurses. Let’s use the hospital’s question as an example. When you understand who you’re likely to attract than you can make sure you don’t miss opportunities. Is my rental located close to large hospitals?
Is my rental close to downtown attractions or tourist spots?
It’s illegal to discriminate in your advertising, but we can still take an honest look at what type of renter your rental will attract.Īsk yourself questions about the rental such as… Let’s first figure out who might be naturally attracted to your rental. Before We Jump To Advertising Ideas For Your Rental… This will increase the likelihood of you finding a great tenant. Properly marketing your rental property will increase your number of applicants. Without good advertising, you won’t generate enough interest in your rental, and it’s less likely you’ll find a good renter. Let’s take a minute to pull yourself out of your landlord shoes and into the parental shoes in the video below. This is a critical point in the process of finding the right tenant.Įarlier in the tenant screening checklist, we discussed how increasing the number of applicants will increase your chances of finding “the one.” If you’ve landed here directly, don’t worry - we’ve got everything you need to know about advertising your rental property below. This is part 4 of our Landlord’s guide to Tenant Screening.
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